May 14, 2025
Wednesday, May 14th, 2025
11:00 am - 1:00 pm EST
Whether your marketing promotions are digital, print, or televised, multiple compliance regulations strictly prescribe what can be said, the elements that should be included, and how they should be displayed.
As financial institutions continue to take the leap into digital marketing, many questions remain. What can we post? What disclosures must be provided? What should be considered if we would like to target our marketing campaign?
In this session, we will discuss the answers to these questions and more, as well as provide you with tools to help craft a social media policy. The session will also review the compliance considerations for both lending and deposit products.
Dawn Kincaid began her banking career while attending The Ohio State University. She has 19 years of experience in client service, operations, information technology, administrative and board relations, marketing, and compliance. Most recently Dawn served as the Senior Vice President of Operations for a central-Ohio-based community bank, where she created and refined policies and procedures, conducted self-audits and risk assessments, and organized the implementation of new products and services. Dawn has served in the roles of Compliance, BSA/AML, CRA, Privacy, and Security Officer. She has led training initiatives, prepared due diligence information, completed a variety of regulatory applications, coordinated internal and external audits, and exams, and presented for numerous state associations.
Who Should Attend?
This session is ideal for marketing officers, marketing department personnel, social media managers, and compliance officers.
$299.00 or 1 Token
Available Upgrades
Brooke McCormack
Education Meeting Coordinator
bmccormack@indiana.bank
317-387-9380